EXCLUSIVE: Vinod Bhanushali is entering into enterprise with Ali Abbas Zafar and Himanshu Mehra.
Bhanushali Studios and AAZ Movies have struck a strategic partnership deal to co-produce a slate of movies out of India. Vinod Bhanushali and AAZ’s Mehra will collectively produce the pics, which can span “heartfelt romances to gripping dramas,” with director Zafar onboard as inventive director.
The primary movie from the pact is about to lens in June. In line with the companions, every pic will place “a powerful emphasis on storytelling that balances scale with substance” and can replicate “a shared imaginative and prescient of cinema that bridges India’s heartland with its city facilities.”
Additional element on casting, movie titles and launch timelines will comply with in “coming months,” the companions mentioned.
Mehra mentioned movies would give attention to “heartland cinema” and “opens doorways for younger, contemporary storytellers to deliver their imaginative and prescient to the large display screen.”
“Ali, Himanshu and I’ve at all times admired one another’s work,” added Bhanushali. “When the chance to collaborate got here up, it felt like the proper time. These movies will inform compelling tales and create a powerful join between heartland and concrete audiences.”
For Bhanushali Studios, the settlement comes weeks after it struck a three-film pact with director Hansal Mehta and after it employed former Sony exec Neeraj Vyas as CEO. The corporate, led by former T-Collection advertising chief Bhanushali, is behind movies corresponding to Kahan Shuru Kahan Khatam, Luv Ki Organize Marriage and Bhaiyya Ji.
Zafar – recognized for steering the likes of field workplace smash Tiger Zinda Hai, Mere Brother Ki Dulhan, Sultan and Bharat – launched AAZ in 2022. Extra just lately, he directed Bloody Daddy and the big-budget Bade Miyan Chote Miyan, the latter of which underperformed in cinemas final 12 months.
“Bhanushali Studios and AAZ Movies share the identical ardour for telling impactful, mainstream tales,” mentioned Zafar. “This collaboration goals to ship content material that resonates deeply with right this moment’s viewers.”