On this episode of Enterprise Mind, we discuss with Daniel Magazu, founding father of Journey the Wave, about natural content material advertising and marketing for house companies. Daniel discusses his entrepreneurial journey and the way Fb teams can empower companies to interact with native communities, significantly concentrating on decision-makers like mothers.
He emphasizes authenticity in social media methods, crafting real consumer introductions that spotlight group contributions. The dialogue additionally covers the significance of adhering to group tips and the necessity for advertising and marketing diversification past Fb. Daniel shares insights into his transition from landscaping to entrepreneurship and provides sensible recommendation on leveraging consumer referrals to navigate the altering advertising and marketing panorama. Listeners achieve precious classes in adaptability, group engagement, and enterprise innovation.
00:00:00 Enterprise Mind – The Entrepreneurs’ Podcast #581 for Wednesday, September eleventh, 2024
00:00:49 September eleventh: Nationwide Make Your Mattress Day
00:01:22 Particular Visitor: Daniel Magazu from Journey The Wave
Specializing in Fb Teams to focus on native communities to assist shoppers market to potential prospects
00:02:56 Choosing the fitting teams
Solely 30-40% enable companies to publish
00:04:11 Fb Teams Advertising Technique
Footage Matter most
Give a pleasant introduction
Scan for content material that identifies questions that want solutions
00:07:59 Create one thing or work for another person?
Daniel was a freshman in faculty 5 years in the past
Inspiration: asking for babysitting jobs works in native teams, why not landscaping?
That helped Daniel’s landscaping enterprise…however why not take the lesson and construct a enterprise?
Bought two take a look at shoppers to see the way it went…success!
Lesson: Get referrals from shoppers early on
Lesson: Have a good time the success of your shoppers (which helps promote your personal enterprise)
00:16:47 What occurs when Fb Teams Advertising Doesn’t Work anymore?
One concept: providing new verticals or companies
Key phrase Software that identifies Key phrases in Fb and Nextdoor teams
Success Ought to Scare You: When you may have success, discover the subsequent money supply
Success breeds complacency
00:21:16 How many individuals do you may have working for you?
Daniel: I do all my recruiting myself, targeted on off-shore labor
Discover the fitting locations to splurge: for Journey The Wave, that’s copywriters.
00:24:10 BB 581 Outtro
Podcast: Play in new window | Obtain (Length: 25:48 — 18.2MB) | Embed
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