Occasion organizers are all the time in search of new and modern methods to fulfill their final aim: interact attendees and supply them an immersive occasion expertise. Gamification is turning into an more and more in style answer, stirring up pleasure amongst attendees with game-like parts and challenges.
Analysis even reveals that 89% of people would spend extra time on an app if it included some parts of gamification. For those who’re trying to improve occasion app utilization and have attendees take cost of their very own occasion expertise, gamification is your answer.
That can assist you dive into this attendee engagement tactic, we’ll discover what occasion app gamification is and advocate the highest platforms to think about.
What Is Occasion App Gamification?
Occasion app gamification is the incorporation of game-like parts into occasion expertise. It goals to interact attendees, improve occasion participation, and improve the occasion expertise.
This method repurposes gaming ways for an occasion context, inspiring pleasant competitors amongst attendees and incentivizing energetic occasion participation.
Finally, occasion app gamification makes occasions extra enjoyable for attendees. In flip, they’re extra prone to keep in mind your occasion and attend extra sooner or later.
Key Options of Occasion Gamification Software program
Simply as most video video games share comparable parts, so do occasion gamification platforms. These are the primary elements of most occasion gamification software program:
Challenges and goals. Attendees can full challenges and goals throughout your occasion that relate to your overarching occasion targets. For instance, it’s possible you’ll try to create networking alternatives and improve session attendance. To perform these targets, you may create related challenges that incentivize networking or attending sure classes.
Factors, badges, and leaderboards. As attendees conquer completely different goals, they earn factors and badges. Most platforms additionally use leaderboards that present how attendees are performing in relation to one another to fire up wholesome competitors.
Rewards. Gamification motivates attendees to finish challenges by providing them rewards. Relying in your group’s preferences, these rewards may be event-specific, resembling entry to unique classes or precedence check-in, or extra basic, resembling reward playing cards or branded merchandise.
Progress monitoring. Many occasion app gamification platforms allow parts resembling progress bars and different visible indicators that present how shut attendees are to problem completion. That method, they keep motivated to take part because the occasion progresses.
Video games and actions. Along with challenges, some platforms could supply quizzes, scavenger hunts, or puzzles that put attendees’ gaming abilities to the take a look at. These video games make your occasion extra enjoyable and interactive to additional interact attendees.
Earlier than implementing an occasion app gamification answer, take a look at out its options to make sure the platform is straightforward to make use of and can correctly interact your attendees. Many suppliers assist you to schedule a demo so you may dive deeper into the platform earlier than making a last determination.
Advantages of Occasion App Gamification
Moreover making your occasion extra enjoyable, occasion app gamification affords the next advantages:
Elevated attendee engagement. Gamification transforms attendees from passive listeners to energetic contributors in your occasion. When game-like parts are concerned, they’re extra prone to work together together with your content material and keep engaged throughout speaker classes.
Memorable takeaways. Research present that video games can improve reminiscence and focus. By introducing gamification into your occasions, you may reinforce the knowledge attendees study in classes, rising the probabilities that they’ll keep in mind vital content material and acquire worth out of your occasion.
Extra networking. Occasions are the last word networking alternative, however some attendees could also be nervous to place themselves on the market. Creating networking challenges incentivizes attendees to fulfill one another and type connections.
Extra useful sponsorships. Make sponsorships price their whereas with sponsored challenges or branded actions for attendees. That method, sponsors can improve model consciousness and engagement with attendees.
Higher attendee insights. On the finish of your occasion, you may analyze gamification information to study extra about attendee behaviors and preferences. For instance, you may decide which kinds of challenges had the best participation charges and apply these insights to your subsequent occasion.
Increased return on funding (ROI). The challenges you create by means of gamification will assist your occasion targets, whether or not you’re trying to generate leads, promote your product or companies, or improve model consciousness. Attendee participation in these challenges will push your targets ahead and enhance your occasion’s return on funding.
Once you incorporate occasion app gamification into your occasion planning technique, all stakeholders profit, together with occasion organizers, sponsors, and attendees.
High 15 Occasion App Gamification Platforms
Now that you simply perceive how essential gamification may be for attendee engagement and total occasion expertise, let’s take a look at the highest 15 occasion app gamification platforms your group may leverage.
1. EventMobi
EventMobi’s Occasion App affords an array of gamification options to maintain attendees engaged all through your occasion:
Arrange customized challenges with names, descriptions, level values, and rewards to make your occasion goals your attendees’ priorities.
Then, attendees can compete to earn probably the most factors and monitor their progress on the leaderboard.
With real-time updates and syncing, attendees can see how they measure as much as different rivals on the leaderboard of their cell App and on Dwell Shows.
Apprehensive you gained’t be capable to arrange profitable challenges by yourself? No downside! EventMobi has a devoted Gamification Design Staff that may develop your recreation idea and even attend your occasion on-site to make sure the sport runs easily.
Buyer Success Tales:
GO WEST used EventMobi’s occasion app gamification options to extend sponsor engagement. By solely giving attendees occasion codes after they participated in sure challenges and actions, they ensured attendees have been actively concerned and interacted with sponsors.
TD Financial institution leveraged EventMobi’s Occasion App to create a networking recreation for his or her Range & Inclusion Occasion. Attendees loved the sport a lot that they often requested the occasion organizers about EventMobi’s Occasion App and its options.
The Canadian Assembly + Occasions Expo took benefit of EventMobi’s gamification choices to extend interactions between attendees and exhibitors. The app enabled them so as to add a “play to win” factor to their occasion that made the expertise extra thrilling and pleasant for attendees.
2. vFairs
vFairs is an occasion administration platform that options a number of occasion app gamification choices, together with leaderboards, scavenger hunts, trivia video games, and Spin the Wheel. Additionally they have integrations with Kahoot and Kumospace to supply quizzes, board video games, and puzzles.
3. Webex Occasions
Webex Occasions implements gamification to foster attendee engagement by means of challenges. Attendees can earn rewards upon problem completion or by means of random attracts with their attendee drawing characteristic.
4. Whova
Whova’s occasion app gamification includes leaderboards and picture contests. With these options, they purpose to spice up attendee engagement and get contributors enthusiastic about their occasion expertise.
5. RingCentral
Whereas RingCentral doesn’t present gamification choices straight inside its occasion administration platform, it has integrations with a number of gamification software program suppliers. For instance, RingCentral companions with Slido and Kahoot to gamify occasions.
6. Accelevents
Accelevents is an occasion administration platform with quite a lot of occasion app gamification choices, together with pre-built or customized challenges, rewards, quizzes, and leaderboards. Their no-code problem builder permits you to shortly launch challenges to extend attendee engagement.
7. Gamify
Organizations can use Gamify to create customized, branded video video games that enable them to seize leads and construct constructive model associations at their occasions. Nevertheless, this platform shouldn’t be event-specific, so it doesn’t have every other occasion options.
8. Eventify
Eventify encourages using its occasion app gamification options to inspire attendees to take part in occasion classes. The platform allows organizations to create challenges, regulate the scoring scheme, and monitor attendees’ progress on a leaderboard.
9. SocialPoint
SocialPoint affords many distinctive gamification choices, together with branded scavenger hunts, passport video games, and dwell trivia. Whereas attendees can play as people, they will additionally staff up and monitor their success on the leaderboard.
10. Nunify
Nunify’s occasion app gamification options enable attendees to achieve factors for his or her actions within the cell occasion app, attain new ranges, earn badges, and take part in contests. Organizations can select whether or not they need to customise their occasion gamification or use the platform’s pre-built recreation guidelines.
11. BigMarker
BigMarker’s occasion platform incentivizes attendee engagement with a leaderboard and sponsor-provided prize packs. They provide gamification as an possibility to extend engagement throughout digital occasions.
12. Canapii
With Canapii’s occasion app gamification choices, occasion organizers can select from a listing of 20+ problem guidelines, create problem names and descriptions, and assign level values. Attendees can use the app’s “My progress tab” to entry the leaderboard and monitor what number of factors they’ve earned.
13. Kahoot
Kahoot permits occasion audio system so as to add quizzes and puzzles to their classes that assist attendees perceive key takeaways. For digital occasions, you may host a recreation through any video conferencing platform with no integrations required.
14. Loquiz
Loquiz affords quick-start recreation templates which you can implement on your subsequent occasion. You can even use Loquiz Creator to develop and take a look at customized video games on your attendees.
15. Scavify
Need to add a scavenger hunt to your occasion? Scavify is a gamification app that permits you to create interactive scavenger hunts that may interact your attendees throughout your subsequent occasion.
Use Occasion App Gamification to Take Your Attendee Engagement to New Heights
With occasion app gamification, attendees have a extra interactive, thrilling occasion expertise. Because of this, you’ll see a better occasion ROI and better satisfaction out of your sponsors.
With intensive gamification options and a devoted Gamification Design Staff, EventMobi is the last word selection for “gamifying” your occasion. Schedule a chat with the staff to study extra about how EventMobi may also help your group incorporate gamification into your subsequent occasion and create an unforgettable expertise for attendees.
For those who’re trying to study extra about gamification and different attendee engagement ways, take a look at these sources:
