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How you can Pitch Your self for PR with Gloria Chou » Succeed As Your Personal Boss

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Gloria Chou is an award-winning Small Enterprise PR coach and host of the top-rated Small Enterprise PR Podcast. Her untraditional but confirmed PR strategies that permit anybody to realize top-tier, earned media while not having to rent an company, have trade connections, or any PR expertise have been featured in Forbes, Enterprise Insider, Crunchbase, and on over 50+ podcasts. Gloria helps early-stage founders “hack their very own PR” to go from unknown to being seen, heard, and valued along with her proprietary 3-step CPR Pitching Technique™— one which’s helped 10,000+ small companies recover from a mixed 1 Billion free, natural views in prime tier shops such because the New York Occasions, Vogue, Quick Firm, Forbes and extra. For extra data:  GloriaChouPR.com

On this episode, Gloria Chou and I dive into unconventional PR strategies, educating listeners find out how to land important media alternatives and dispel widespread PR misconceptions. We delve into Gloria’s distinctive 3-step CPR pitch technique, and share suggestions for crafting newsworthy pitches. The relevancy of press releases in small enterprise and recommendation for product companies are additionally mentioned.

Take heed to the podcast under:

Podcast: Play in new window | Obtain

This week on SmallBizChat Podcast:

PR is about writing a compelling pitch that gives worth to a journalist, specializing in insights or tendencies moderately than a gross sales or advertising pitch.
For efficient media pitching, use the CPR technique: set up Credibility, present a transparent Viewpoint, and guarantee Relevance to present information or tendencies.
When establishing a media pitch, optimize the topic line to get the e-mail opened, preserve the physique concise with three key factors, and keep away from attachments, utilizing hyperlinks as an alternative.

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Model in Demand Group Teaching: /brandindemand-groupcoaching

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Need to hear extra episodes of The SmallBiz Chat Podcast? Subscribe in your favourite platform so that you by no means miss an episode!

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