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Life Home Motels | Creating experiences via masterful model storytelling

in Small Business Feature
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Life Home doesn’t lack in secret sauce. Or higher acknowledged, its areas have an abundance of native taste. Be it Palm Springs or South Seaside, the properties draw you in with their consideration to element. A lot of which will be attributed, or at the least largely on the restaurant facet, to their Company Meals and Beverage Director Peter Litvinenko. Peter works with Life Home’s portfolio of boutique motels, which boasts over 100 properties of their portfolio and 10 branded places. Every of those flagship areas distills the weather of the encircling space to create a singular feeling. 

Front facade of Life House, Little Havana.

Peter’s background is eclectic to make sure. He did a stint in funding banking, labored as a Inventive Director and even led a branding company. The latter has given him virtually an excellent energy on this planet of hospitality operations. Branding and translating that via operations is Life Home’s calling card. 

“Motels will be costly. They have an inclination to not be approachable. Persons are drawn to Airbnbs or boutique motels as a result of they replicate the native character and appeal. Life Home’s mission is including on a degree of sophistication with know-how and programs. That’s been our secret sauce.” – Peter Litvinenko 

 

 

“It goes again to our course of for establishing a way of place. We all the time have a look at the traits of the property, each the bodily traits in addition to the native tradition and heritage. Our hiring practices are constant too. We imagine that’s an important factor a few profitable property. Have a bartender that may converse to the neighborhood, that may discuss a few of their favorites—who may simply as simply discover themselves on the opposite facet of the bar.”

 

 

In talking with Peter the phrase “disrupt” comes up ceaselessly. It’s clear that Life Home has a standpoint—and this angle, to maneuver the business ahead, is shared by its workforce of expertise. There’s a give attention to bettering the everyday as a way to elevate the extent of service. And so they’re not in opposition to utilizing unconventional strategies throughout the world of hospitality, be it Slack, Asana or the newest know-how, for the whole lot from communication and planning via monitoring knowledge factors to identify areas for deeper effectivity in worker coaching and productiveness. Utilizing Lightspeed Restaurant (Ok-Sequence) with Superior Insights has allowed them to entry server studies and determine prime performers, serving to enhance their incomes, uncover alternatives and be agile of their choice making. As Peter explains, “You hear tales about how among the large tech firms monitor a number of totally different knowledge factors to return to selections. We do the identical. It’s allowed us to consider coaching and creating expertise in an enormous means.” 

 

Three young professionals enjoy dinner and drinks on the rooftop patio at Life House

 

The Life Home expertise is one that pulls you in from all 5 senses. Entering into the foyer of its Little Havana location, you’re instantly greeted by a well dressed ground supervisor. A gentle and spicy scent fills the air from buzzy-brand Le Labo (accessible for buy in mentioned foyer). A vaulted ceiling reveals a layered chandelier composed of open-weave baskets, guiding the attention as much as the highest ground. As you enter the elevators, adorned in a palm-print textile, a brand new and equally beautiful scent hits you. The rooms themselves are fashionable and minimal with crisp white linens, full-length mirrors, flatscreen televisions and a built-in desk for younger professionals to work. For leisure, look no additional than the lodge’s roof-top terrace, which is commonly buzzing with each locals and vacationers wanting an infinite view of the Miami sundown paired with a fantastically balanced cocktail. 

 

 

Life Home sings within the particulars. Whether or not it’s stocking coveted manufacturers within the mini bar (good day, Ghia aperitif) or together with terrace backyard components in every of the menu objects, Life Home is constructing its story second by second—for its visitors.

 

The rooftop patio at Life House in Little Havana.

Life Home is placing the ending touches on a property in Palm Springs. Described as a, “Hollywood starlet’s mid-century desert hideaway”—it showcases the identical consideration to element with clusters of cacti, earth-tone wall tapestries and attention-grabbing striped headboards in wealthy sundown hues. Peter retains a good give attention to advancing the properties, however it’s much less about aesthetics; it’s all of the operations that go unseen. 

“While you work in hospitality lengthy sufficient, you see that there’s a number of actually archaic and recurring processes. It hasn’t loved the identical disruption that another industries have. Every time we open a property with Lightspeed, we do it faster. We have now a seamless baton race with the Lightspeed workforce—and we attempt to enhance on it just a bit bit every time. That is the dream.” 

With the benefit that’s come via mastering their everyday operations, Life Home’s extraordinary workforce is free to do what they do finest—elevate the experiences of their visitors. Peter is a powerful believer within the 80/20 precept, with eighty p.c of their efforts and assets devoted to the care of every visitor. 

“Everybody I work with is  immensely proficient. In meals and beverage particularly, you possibly can’t actually clarify what it’s that “makes” an individual well-suited. However in case you’re over at my home for dinner,  I’m going all out to just remember to’re as comfy as doable! It’s these people that share these traits that translate to actually nice bars and eating places. Everybody on the firm is genuinely captivated with hospitality.” 

 

Life Home’s omnichannel enterprise is powered by Lightspeed. Attain out to us if your online business wants some extent of sale platform that may scale with you.  



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