Grammy-award profitable artist Kendrick Lamar is Chanel’s newest ambassador, and the lyrical genius might be featured within the French model’s newest eyewear marketing campaign set to launch tomorrow.
It’s vital to notice that Kendrick and Chanel have had a protracted standing relationship as he has labored with the Parisian trend home prior to now. Should you recall, Kendrick wore Chanel in the course of the 2023 MET Gala that paid tribute to Karl Lagerfeld, and in January 2024 he labored alongside Dave Free to design a Chanel medallion and direct a brief movie entitled “The Button” for his or her high fashion present.

The partnership couldn’t have come at a greater time for Kendrick who’s on the high of his sport. Maybe we should always have all seen this unison coming as we’ve seen Kendrick attend varied Chanel reveals making a trend assertion and showcasing his personal private aptitude.
Whether or not he was captured donning a tweed jacket, silk scarf hat, or pearl necklace, Kendrick was at all times a sight to behold on the Chanel Haute Couture reveals. However in all honesty, when is he not?
What makes Kendrick an icon within the music and trend trade is his unbelievable artistry and individuality. We by no means see him following the gang or traits, however as an alternative he’s at all times difficult the established order.


After all followers had rather a lot to say about this newest collaboration, with many praising Kendrick as “the goat.” @dressing_for_fashion shared, “he carries the model effectively. Nice selection.” @jasmmine_theeflower commented, “Kendrick X Chanel go collectively actual unhealthy!🔥🔥“

Chanel has been a frontrunner within the trend trade since 1910, and Kendrick has been breaking data since he got here onto the scene so this partnership makes excellent sense. We’re excited to see the place this ambassadorship will take him within the trend world, and who know’s at some point he might even develop into a Inventive Director like Pharrell Williams.
What say you? Scorching! Or Hmm…?
Photograph Credit score: IG/ Getty/ Karim Sadli